4·26特辑 | 2023年北京市知识产权领域优化营商环境典型案例今日发布
来源 | 北京市知识产权局
编辑 | 布鲁斯
2023年北京市知识产权行政、司法部门落实党中央、国务院全面加强知识产权保护工作的战略部署，按照《北京市优化营商环境条例》工作要求，不断创新工作模式，高质量推进案件办理，持续提升首都法治化营商环境软实力。
4月25日，北京市知识产权局在中关村论坛“全球知识产权保护与创新论坛”上发布了“2023年北京市知识产权领域优化营商环境典型案例”（中英文）。这些案例充分展示了北京市在知识产权保护方面的创新举措和显著成效，为国内外企业在京创新发展提供了良好的法治环境，推动形成尊重知识、崇尚创新、诚信守法的社会氛围。
附件
北京市知识产权领域优化营商环境
典型案例
案例一
案件名称
当庭调解涉及有害生物防除剂发明专利侵权案
办案单位
北京市知识产权局
案情简介
2023年日本某公司发现北京某公司未经许可许诺销售陕西某公司制造、许诺销售、销售的氟雷拉纳产品落入其涉及有害生物防除剂发明专利的权利保护范围，构成侵权。因此向北京市知识产权局提出处理请求。经组织各方进行观点阐述、举证质证、技术比对，认定涉案产品落入涉案专利权保护范围。在此基础上，各方当庭同意以调解方式解决纠纷。陕西某公司按照协议当庭支付赔偿金。
典型意义
本案请求人为外国医药企业，被请求人亦为国内知名药企，本案经审理当庭达成调解协议并立即履行。体现我国在知识产权保护方面对国内外企业一视同仁、平等对待，有利于构建公平的市场竞争环境和良好营商环境。
案例二
案件名称
“野格”商标惩罚性赔偿纠纷案
办案单位
北京市高级人民法院
案情简介
马斯特公司享有“野格”等注册商标专用权。圣罗拉公司在其生产和销售的利口酒酒瓶标签、瓶盖、官网等上使用“野格哈古雷斯”等标志，攀附马斯特公司品牌声誉的主观故意明显，且侵权情节严重，侵犯了马斯特公司的注册商标专用权。一审法院支持马斯特公司的惩罚性赔偿请求判决圣罗拉公司赔偿经济损失1000万元等。二审法院维持一审判决。
典型意义
本案为适用惩罚赔偿优化营商环境的典型案例，通过适用惩罚性赔偿的高额判赔，惩治、遏制 “全方位”品牌摹仿行为，体现了法院发挥审判职能作用，助力首都高质量发展的重要意义。
案例三
案件名称
“香槟”地理标志驰名商标纠纷案
办案单位
北京市高级人民法院
案情简介
法国香槟酒委员会主张，其在先注册的“Champagne”“香槟”地理标志已达到驰名程度；广州雪某公司、北京雅某公司在“香水”商品上使用的“香槟人生”“Champagne Life”标识，已经构成对其驰名商标的复制、摹仿，损害法国香槟酒委员会的合法利益。一审法院认定“Champagne”“香槟”地理标志在葡萄酒商品上构成驰名商标，并支持了法国香槟酒委员会的侵权主张。二审法院维持一审判决。
典型意义
本案为地理标志作为驰名商标保护的典型案例。在认定地理标志驰名商标时，应遵循尊重历史、观照现实的原则。本案对加强地理标志司法保护，积极推动品牌强国建设具有较强的借鉴与指导意义。
案例四
案件名称
张某某销售假冒商标汽车配件涉案企业合规案
办案单位
北京市丰台区人民检察院
案情简介
北京某公司高管张某某伙同他人，在未取得商标权利人许可的情况下，自行销售假冒某公司注册商标的汽车配件，已销售数额人民币10余万元。经审查，张某某本人认罪认罚、主动退赃退赔，其所在公司具有一定的销售规模，主要销售正品汽车配件，售假比例相对较小。对此，检察机关开展合规必要性审查，督促企业合规整改，经公开听证认定为整改合格。对张某某以销售假冒注册商标的商品罪提起公诉，并提出依法可适用缓刑、并处罚金的量刑建议，获法院判决支持。
典型意义
北京市检察机关围绕法治化营商环境建设要求，因企制宜引导企业依法合规经营。整合行政、司法资源，发挥知产领域特邀检察官助理的“智囊团”作用，为民营经济健康发展贡献检察力量。
案例五
案件名称
某公司违法出口侵权游戏卡片案
办案单位
北京海关所属首都机场海关
案情简介
2023年1月，北京海关所属首都机场海关查获带有“POKEMON”标识的卡片、卡册等共计39万余件，申报价值约合人民币11.78万元。经通知确权，任天堂株式会社确认上述货物侵犯了其在海关总署备案的“POKEMON”商标权专用权，申请扣留并提交了担保。海关经调查，认定当事人的行为已构成出口侵犯他人商标专用权货物的行为。根据《中华人民共和国海关行政处罚实施条例》第二十五条第一款的规定，对当事人作出没收侵权货物并处罚款人民币17600元的行政处罚。
典型意义
本案是海关依法保护外商投资企业权益，营造一流营商环境、推动更高水平开放、助力北京“四个中心”功能建设的典型案例，体现了海关严厉打击进出口侵权货物违法行为、服务首都经济高质量发展的决心和能力。
案例六
案件名称
打击生产销售侵权假冒知名品牌运动服饰案
办案单位
北京市公安局环食药旅总队
案情简介
针对某电商平台通过直播带货形式销售假冒知名品牌运动服饰线索，总队会同市场监管部门，在6省市20个地区开展集中收网行动，一举打掉5个生产工厂、7个批发商团伙、23个在京零售团伙，刑事拘留犯罪嫌疑人73人，捣毁窝点42处，现场起获假冒品牌运动服饰2.6万余件，假冒商标标识5.5万余个。2023年8月，经法院审理，王某等人分别被判处有期徒刑，并处罚金。
典型意义
通过公安机关与市场监管部门捆绑作战，“全链条、全环节、全要素”打击了犯罪分子制假售假行为，彰显了公安机关打击侵犯知识产权犯罪、优化首都营商环境、为民营企业保驾护航的决心。
案例七
案件名称
京津冀协同执法查处某APP擅自传播电视节目案
办案单位
北京市文化市场综合执法总队
案情简介
总队执法人员在网络巡查中发现，北京某公司运营的APP“电视家”，设有“地方台”频道，未取得授权非法传播京津冀多地权利人的电视节目，采取强制用户收看广告等方式谋取利益，损害了公共利益，违反了《中华人民共和国著作权法》有关规定。总队对该单位作出警告、没收违法所得3543元、罚款5万元的行政处罚。
典型意义
该案是京津冀协同发展国家重大战略在知识产权保护领域上的典型案件。涉案APP“电视家”用户众多，其非法盗播的行为，损害了京津冀多地权利人的合法权益，扰乱了营商环境。该案的查处有效规范了电视直播行业秩序，保护了权利人的合法权益，有效优化了营商环境，为推进京津冀知识产权保护协同发展作出了贡献。
案例八
案件名称
办案单位
北京市市场监管综合执法总队
案情简介
某公司擅自在其网站、微信公众号和门票上使用带有“侏罗纪时代及图”“疯狂原始人”“THE CROODS”等标识的海报图片，且在海报上使用“法国阿维尼翁戏剧节亲子互动类推举剧目”等内容对其儿童剧进行虚假宣传，侵犯了尤尼维瑟城电影制片厂有限责任公司和梦工场动画影片公司商标权，并且构成虚假宣传的不正当竞争行为，被合计罚款55.8万元。
典型意义
本案是演出服务类商标保护的典型案例，体现了对外资企业知识产权的同等高效保护。
案例九
案件名称
部门协同查处商标侵权反向行刑衔接案
办案单位
北京市东城区市场监督管理局
案情简介
2023年4月，属地公安机关因未达刑事追究标准，将盛某销售侵犯注册商标专用权的商品案移送至行政执法机关。经查，当事人销售的31件衣服侵犯“DESCENTE”、“FILA”、“THE NORTH FACE”注册商标专用权，违法经营额3680元。行政执法机关责令当事人改正上述违法行为，并决定处罚如下：罚款：10000元；没收非法财物。
典型意义
本案是知识产权保护反向行刑衔接典型案例，也是打造法治化营商环境的典型案例，强化了知识产权全链条保护格局，体现了优化法治化营商环境的坚定决心，取得了良好的社会效果。
案例十
案件名称
查处侵犯“LANDROVER”涉外驰名注册商标专用权案
办案单位
北京市朝阳区市场监管局
案情简介
2023年2月，朝阳区市场监管局根据商标权利人投诉，查获当事人销售的标有LANDROVER商标的门锁15个、齿轮油38桶、变速箱油53桶、刹车片43组、空气格10个，经商标权利人现场鉴定为侵犯注册商标专用权的商品，违法经营额24842元。朝阳区市场监管局责令立即停止侵权行为，并作出没收侵权商品和罚款3万元的行政处罚决定。
典型意义
案件的查办体现了市场监管部门突出民生导向的执法理念。对涉外驰名商标的同等保护，有利于塑造区域公平有序国际一流营商环境。
Appendix
Typical Cases of Optimizing the Business Climate in the Field of Intellectual Property in Beijing
Case One
Case Name
In-court mediation of Dispute over Infringement upon an Invention Patent of Harmful Organism Control Agent
Handling Department
Beijing Municipal Intellectual Property Office
Case Overview
In 2023, a Japanese company discovered that a Beijing-based company had offered to sell fluralaner products manufactured, offered to sell, and sold by a Shaanxi-based company without permission, which fell within the scope of its right protection involving the invention patent of "Harmful Organism Control Agent", and constituted infringement. Therefore, a request for handling was filed with the Beijing Intellectual Property Office. After viewpoint elaboration, evidence production and cross-examination and technical comparisons by various parties, it was determined that the products involved fell within the scope of protection for involved patents. On this basis, all parties agreed to resolve the dispute through mediation in court. The respondent paid the compensation in court in accordance with the agreement.
Typical Significance
The petitioner of this case is a foreign pharmaceutical company, and the respondent is also a well-known domestic pharmaceutical company. After hearing the case, a mediation agreement was reached in court and immediately implemented. This reflects China's equal treatment of domestic and foreign enterprises in intellectual property protection, which is conducive to building a fair market competition environment and a good business climate.
Case Two
Case Name
Dispute over Punitive Damages for the Trademark "Jagermeister"
Handling Department
Beijing Higher People’s Court
Case Overview
Mast Company holds the exclusive right to use trademarks such as "Jagermeister". Shengluola Company used marks such as "Jagermeister in Chinese+Ha Gu Lei Si" on the labels and caps of its liqueur bottles, as well as on its official website, with a clear intention to attach itself to the brand reputation of Mast Company. The infringement was serious and violated Mast Company's exclusive right to use its registered trademark. The court of first instance supported Mast Company's request for punitive damages and ordered Shengluola Company to compensate economic losses of RMB 10 million, etc. The court of second instance upheld the judgment of the first instance.
Typical Significance
This case is a typical example of applying punitive damages to optimize the business environment. By imposing high punitive damages, the court punished and contained the "all-round" brand imitation behavior, which reflects the important role of the court in exercising its judicial functions and contributes to the high-quality development of the capital.
Case Three
Case Name
Dispute over Well-known Trademark of Geographical Indication "Champagne"
Handling Department
Beijing Higher People’s Court
Case Overview
The Champagne Committee of France claimed that its previously registered geographical indications of "Champagne" and "Champagne in Chinese" had reached a well-known status. A Guangzhou-based company whose name contains the Chinese character Xue and a Beijing-based company whose name contains the Chinese character Ya used the logos of "Champagne Life in Chinese" and "Champagne Life" on "perfume" products, which constituted a copy and imitation of the well-known trademark of the Champagne Committee of France, and damaged the legitimate interests of the Champagne Committee of France. The court of first instance found that the geographical indication of "Champagne" and "Champagne in Chinese" constituted a well-known trademark for wine products and supported the infringement claim of the Champagne Committee of France. The court of second instance upheld the judgment of the court of first instance.
Typical Significance
This case is a typical example of protecting geographical indications as well-known trademarks. When determining well-known trademarks of geographical indications, the principles of respecting the history and considering the reality should be followed. This case has strong reference and guiding significance for strengthening judicial protection of geographical indications and actively promoting the pace of building China into a strong brand-protection country.
Case Four
Case Name
Compliance of Enterprises Involving Sales of Automotive Parts with Counterfeit Trademarks by Zhang
Handling Department
Beijing Fengtai District People's Procuratorate
Case Overview
Zhang, a senior executive of a Beijing-based company, colluded with others to sell automotive parts with counterfeit registered trademarks of a company without the permission of the trademark owner. The sales amount has reached more than RMB 100,000. After investigation, Zhang confessed his guilt and voluntarily returned the stolen goods and made compensation. The company he worked for had a certain sales scale, mainly selling genuine automotive parts, and the proportion of counterfeit products sold was relatively small. In response, the procuratorial organ conducted a compliance necessity examination, and urged the enterprise to make compliance rectifications, which were deemed qualified after a public hearing.
Zhang was prosecuted for the crime of selling goods with a counterfeit registered trademark, and a sentencing suggestion that includes probation in accordance with the law and a fine was put forward and was supported by the court's judgment.
Typical Significance
The procuratorial organs in Beijing, focusing on the requirements of building a legalized business climate, have guided enterprises to operate in accordance with laws and regulations based on their specific conditions. By integrating administrative and judicial resources and leveraging the role of invited prosecutor assistants in the field of intellectual property as a "think tank," they have contributed procuratorial efforts to the healthy development of the private economy.
Case Five
Case Name
Illegal Export of Infringing Game Cards by a Company
Handling Department
Capital Airport Customs under Beijing Customs
Case Overview
In January 2023, Capital Airport Customs under Beijing Customs seized more than 390,000 cards and card albums with the "POKEMON" logo, with a declared value equivalent to approximately RMB 117,800. After notification and confirmation of ownership, Nintendo Co., Ltd. confirmed that the goods infringed upon its exclusive right to use the trademark "POKEMON" registered with the General Administration of Customs. Nintendo applied for the detention of the goods and submitted a guarantee. After investigation, the customs found that the act of the parties involved constituted the export of goods infringing on the exclusive right to use trademarks of others.
In accordance with Article 25(1) of the Regulations on the Implementation of Administrative Penalties by the Customs of the People's Republic of China, the customs imposed an administrative penalty, including confiscation of infringing goods and a fine of RMB 17,600, on the party involved.
Typical Significance
This case is a typical example of the customs protecting the rights and interests of foreign-invested enterprises in accordance with the law, creating a top-tier business environment, promoting a higher level of opening up, and supporting the construction of Beijing's "four centers" function. It demonstrates the customs' determination and ability to severely crack down on illegal acts involving the import and export of infringing goods and serve the high-quality economic development of the capital.
Case Six
Case Name
Crackdown on the Production and Sale of Infringing and Counterfeit Sportswear of Well-Known Brands
Handling Department
Case Handled by the Environment, Food, Drug, and Tourism Security Corps of the Beijing Municipal Public Security Bureau
Case Overview
Based on clues indicating the sale of counterfeit sportswear of well-known brands through live streaming on an e-commerce platform, the Corps, in collaboration with the market supervision department, conducted a coordinated operation in 20 locations across six provinces and cities. The operation successfully dismantled 5 production factories, 7 wholesaler gangs, and 23 retail gangs in Beijing. A total of 73 suspects were criminally detained, 42 hideouts were destroyed, and over 26,000 pieces of sportswear of counterfeit brands and more than 55,000 counterfeit trademark logos were seized on the spot.
In August 2023, after trial by the court, Wang and other individuals were sentenced to fixed-term imprisonment and fined accordingly.
Typical Significance
Through the joint efforts of the public security authorities and the market regulation administration, the criminal activities of producing and selling counterfeit goods were comprehensively combated, covering the whole chain, all links, and all elements. This case demonstrates the determination of the public security authorities to combat intellectual property infringement crimes, optimize the business environment in the capital, and safeguard the interests of private enterprises.
Case Seven
Case Name
Beijing-Tianjin-Hebei Coordinated Law Enforcement in Investigating and Handling a Case of Unauthorized Broadcasting of Television Programs through an APP
Handling Department
Beijing Municipal Administrative Law Enforcement Unit of Cultural Market
Case Overview
During network inspections, law enforcement personnel from the Corps discovered that the APP "DianShiJia" operated by a Beijing-based company had a "Local Channels" section that illegally broadcast television programs owned by rights holders in Beijing, Tianjin, and Hebei without obtaining authorization. The company earned profits by forcing users to watch advertisements, which damaged public interests and violated relevant provisions of the Copyright Law.
The Corps issued a warning to the company, confiscated its illegal income of RMB 3,543, and imposed a fine of RMB 50,000.
Typical Significance
This case is a typical example of the application of the major national strategy for the coordinated development of Beijing-Tianjin-Hebei in the field of intellectual property protection. The involved APP "DianShiJia" has a large number of users, and its illegal pirated broadcasting act has damaged the legitimate rights and interests of rights holders in Beijing, Tianjin, and Hebei and disrupted the business environment. The investigation and handling of this case effectively regulate the order of the television broadcasting industry, protect the legitimate rights and interests of rights holders, optimize the business environment, and contribute to promoting the coordinated development of intellectual property protection in Beijing, Tianjin, and Hebei.
Case Eight
Case Name
Infringement upon the Trademark Right of Universal Studios and False Advertising by a Company
Handling Department
Beijing Market Regulation Comprehensive Law Enforcement Corps
Case Overview
A company unauthorizedly used poster images bearing trademarks such as "Jurassic Era and its picture", "The Croods in Chinese", and "THE CROODS" on its website, WeChat public account, and tickets. Additionally, it falsely advertised its children's plays by using phrases such as "Recommended Family-Friendly Productions from the Avignon Theater Festival in France" on the posters. These actions infringed on the trademark rights of Universal City Studios LLC and DreamWorks Animation SKG, Inc., and constituted unfair competition through false advertising. Consequently, the company was fined a total of RMB 558,000.
Typical Significance
This case is a typical example of trademark protection in the performance service industry, reflecting the equally efficient protection of intellectual property rights for foreign-invested enterprises.
Case Nine
Case Name
Inter-departmental Collaboration in Investigating and Handling a Case of Trademark Infringement Involving Reverse Connection Between Administrative Law Enforcement and Criminal Justice
Handling Department
Beijing Dongcheng District Administration for Market Regulation
Case Overview
In April 2023, the local public security organ transferred the case of Sheng's sale of goods infringing upon the exclusive right to use registered trademarks to the administrative law enforcement organ due to the failure to meet the criminal prosecution standards. Upon investigation, it was found that the 31 pieces of clothing sold by the party involved infringed upon the exclusive right to use the registered trademarks of "DESCENTE," "FILA," and "THE NORTH FACE," with an illegal business amount of RMB 3,680. The administrative law enforcement organ ordered the party involved to correct the above-mentioned illegal acts and decided on the following penalties: a fine of RMB 10,000; and confiscation of illegal property.
Typical Significance
This case is a typical example of reverse connection between administrative law enforcement and criminal justice in intellectual property protection and also a typical case of creating a legal business environment. It strengthens the framework for whole-chain IPR protection, demonstrates a firm determination to optimize the legal business environment, and achieves good social effects.
Case ten
Case Name
Investigation and Handling of a Case of Infringement on the Exclusive Right to Use the Well-Known Foreign-Related Trademark “LANDROVER”
Handling Department
Beijing Chaoyang District Administration for Market Regulation
Case Overview
In February 2023, based on a complaint from the trademark owner, the Beijing Chaoyang District Administration for Market Regulation seized 15 door locks, 38 barrels of gear oil, 53 barrels of transmission oil, 43 sets of brake pads, and 10 air filters labeled with the LANDROVER trademark that were being sold by the party involved. Upon on-site verification by the trademark owner, these goods were determined to be infringing upon the exclusive right to use the registered trademark, with an illegal business amount of RMB 24,842. The Beijing Chaoyang District Administration for Market Regulation ordered the immediate cessation of the infringement act and imposed an administrative penalty of confiscating the infringing goods and a fine of RMB 30,000.
Typical Significance
The investigation and handling of this case demonstrate the law enforcement philosophy of the market regulation administration that focuses on safeguarding people's livelihood. The equal protection of well-known foreign-related trademarks is conducive to shaping a fair, orderly, and internationally competitive business environment in the region.
